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| 01/30 - 05/19 | ||||||
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3:25 pm |
3:25 pm |
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Subject: Business Communication (BCOM)
CRN: 22048
In Person | Lecture
St Paul: McNeely Hall 229
Requirements Met:
Signature Work
Writing in the Discipline
This course is designed to develop greater insight into the relationship between communicators and management and leadership. By understanding the mindset of senior leaders and managers through a series of texts, case histories, articles, and classroom discussion, students will develop an understanding of the many variables and considerations linking communication strategy to organizational in decision making. In addition to understanding the mindset and priorities of senior leadership and management, students will learn and review a variety of communications strategies and tactics that can be employed to best meet the unique needs of a situation and thereby effectively contribute to communication necessary to organizational success, as seen by senior level leadership. Prerequisite: Senior standing, MKTG 201 & 320, plus one JOUR/DIMA/STCM 2XX or higherÂ
4 Credits