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| 02/03 - 05/22 | ||||||
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Subject: Marketing (MKTG)
CRN: 22605
Lecture
St Paul: McNeely Hall 118
Requirements Met:
Sustainability (SUST)
Sustainablity marketing is a new approach which expands the boundaries of traditional marketing. In this course, we will focus on how companies are learning to innovate, develop, produce, promote, distribute, and take back products and services in new ways that reduce waste and pollution in order to satisfy all stakeholders. Prerequisite: MKTG 200 or MKTG 300
4 Credits