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COJO: Comm. & Journalism

346-01
Social Media in Strategic Comm
 
MWF 12:15 pm - 1:20 pm
B. Moorhouse
 
02/04 - 05/24
24/10/0
Lecture
CRN 21265
4 Cr.
Size: 24
Enrolled: 10
Waitlisted: 0
02/04 - 05/24
M T W Th F Sa Su

12:15 pm
1:20 pm
BEC 113

 

12:15 pm
1:20 pm
BEC 113

 

12:15 pm
1:20 pm
BEC 113

   

Subject: Comm. & Journalism (COJO)

CRN: 21265

Lecture

St Paul: Brady Educational Center 113

  Bruce Moorhouse

This course examines the ways social media are affecting human interaction and communication practices, especially in the advertising and public relations professions. The course will ask such questions as how social media may foster discourse between communicators and audiences, and whether social media help create communities or isolate audiences into niches. Students will gain familiarity with social media tools and how to use them strategically. The course will combine in-class learning and online activities. Prerequisite: COJO 234 or permission of the instructor

4 Credits


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